Worldwide CLUB MED print campaign 2015 / 2016. After upgrading their offer, Club Med needed to upgrade its communication without betraying its fun/cool roots.We created a print campaign translating this situation.
In France, the best students go to famous business schools (HEC, EMLyon ect….) and rarely consider advertising as an option for internship. As H (now Les Gaulois) wanted to recruit greats interns for its planning strategic department we were asked to create a print campaign to recruit them.
French BMW Print campaign.
HSBC is seen as a premium bank in France but it wanted to reach a new target : young people. So we were asked to create a print campaign to convince young people to consider HSBC as a real choice for them. We decided to talk about their money (even if they don’t have some). French Grand prix press magazine.
Citroën asked us to create a European print campaign for the launch the of new Citroën C1. Citroën C1 is a great small car : fun by its design, smart by its product features all that for an affordable price. We decided to translate this mix in words.
